We craft Merino differently.
Blurring the lines between luxurious comfort, performance & style.


COMFORT WHERE IT COUNTS

We took two of natures finest natural raw materials and blended them in harmony to create our Signature Blend.

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WE'VE GOT YOUR BACK

We don't just build our threads to perform, we back them too. Try them today with our 'feel the difference' 100 day guarantee.

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DREAMING OF THE PURSUIT.

LAYERING 101 - DON'T GET IT WRONG!

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BEHIND THE SCENES OF #LESENDDOWNUNDER WITH CODY TOWNSEND

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RIDER PROFILE - EMMA PATTERSON - GOING FULL SEND ON THE FREERIDE WORLD TOUR

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BOOM! WELCOME TO THE LINE UP SAMMY CARLSON

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LAYERING 101 - DON'T GET IT WRONG!

Read More

BEHIND THE SCENES OF #LESENDDOWNUNDER WITH CODY TOWNSEND

Read More

RIDER PROFILE - EMMA PATTERSON - GOING FULL SEND ON THE FREERIDE WORLD TOUR

Read More

BOOM! WELCOME TO THE LINE UP SAMMY CARLSON

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Amongst the best in Outside Magazine's

'Gear Of The Year'

WE SEE YOU. WE'RE LISTENING.